Kia Motors America (KMA) has teamed up with DC Entertainment and RIDES magazine to create a Batman-inspired Kia Optima.
The Batman inspired Kia Optima goes on display this week at the Time Warner Center and signals the beginning of a 10-month partnership based on the iconic characters that make up the Justice League.
The Kia Optima, influenced by the artistry of comic book icon, Jim Lee, will be used to raise awareness of DC Entertainment’s ?We Can Be Heroes? giving campaign, a relief effort to fight hunger in the Horn of Africa (www.WeCanBeHeroes.org).
The Kia Optima SX Limited, wraps cutting-edge technology and premium amenities in a sleek, aggressive design customized with several unique Batman elements.